SP-A400BCX is ideal for both business presentations and for home theatre use and offers unique cross functions. Samsung's BrilliantColor technology utilizes 6 separate colours: red, blue, green, cyan, yellow and magenta for a wider variety of accurate, vibrant colours that won't fade over time. BrilliantColor enables a 50% increase in brightness of colours and expands the colour pallet beyond only three basic colours offered by traditional LCD technologies. The SP-A400BCX accurately reproduces the colourimetry of the content being viewed. This takes the accuracy of colour reproduction to film like quality and the SP-A400BCX reaches new levels.